
McArthur Scott
A Two-Way Street: The CRM Partnership That Saved a Scottish Agency £10k a Year.…

Grayson Florence was one of Street.co.uk’s first clients - a partnership that has only grown as the agency has gone from strength to strength.
Published Mar 24, 2022
Updated May 18, 2022
David Florence, Director of Grayson Florence, was struggling with his previous CRM before changing to Street.co.uk. The old software was non-responsive and difficult to navigate; it lacked important client features that impacted the way his agency communicated with their customers.
See David's full testimonial below...
Grayson Florence is dedicated to offering clients a fully-professional service, from the start of their property journey, right through to move in. And Street.co.uk’s simple approach to the complex moving process meant that David could prioritise his clients, while our intuitive software automatically guided agents, vendors and buyers along the sales progression timeline.
David commented: “I changed to Street.co.uk because I wanted to save time on the little tasks, so I could spend more time with clients.”
The Street team is constantly developing our CRM so it continually helps agents to supercede their potential; all while placing the client and end user at the forefront.
David added: “Street is always trying to develop the product to help their partner agents, which then goes towards us helping our clients”
Street.co.uk has changed the way Grayson Florence operates. Not only can they now provide a more seamless experience for their customers, but clients also benefit from having modern features that allow them to self-serve at their fingertips.
A recent client commented: “The bespoke online system made everything from viewings to offers simple and transparent. Being able to use modern tools like Whatsapp for communicating, made everything effortless!”
Instantly favouring Street.co.uk’s innovative text and auto-response features, David and his team have been able to totally modernise vendor communication since partnering with us.
“Communicating with clients is no longer something we have to remember to do, now they’re with us all the way along. They’ve got full access to the portal so they can see everything that’s happening - which helps them feel part of the process.”
Street.co.uk has helped the agents at Grayson Florence build successful relationships with their clients, inviting them to work side by side, rather than shutting them out.
“The Street.co.uk booking system empowers the owner to be part of the process. It’s a level of involvement that’s great for building relationships and sharing what we do as agents.”
After their previous CRM sent Grayson Florence backwards rather than forwards, Street.co.uk managed to get this award-winning agency back on track.
David said, “Street were head and shoulders above the other CRMs I looked at.”
Grayson Florence is now one of the most successful agents in their area - a title they attribute to their partnership with Street.co.uk.
“If you’re thinking of a new CRM, you’d be at fault for looking anywhere else, other than Street.co.uk."

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